Wednesday, 8 April 2020

realme X2 Pro Master Edition Wins Red Dot Design Award, the Trendsetting Design Earns Global Recognition






The results of Red Dot Design Award 2020, which has been regarded as “Oscars” in design industry, are officially released. realme X2 Pro, the flagship of the world’s fastest growing smartphone brand realme, became the winner in the Red Dot Award: Product Design 2020. It is the first time that realme wins Red Dot Design Award.



reddot winner 2020: realme X2 Pro Master Edition

The Red Dot Design Award, founded by German Design Council, is the internationally acknowledged global industrial design award with over 60 years history. Moreover, it is also one of the largest-scale, most influential competition and known as the symbol of high-quality design, the work winning the award is considered to be extraordinary. 

Deriving from beauty of life, the great masterpiece with leading craftsmanship
realme X2 Pro Master Edition, which is created by realme and the world-renowned industrial design master Naoto Fukasawa, brings extreme aesthetic experiences.

To literally present the seemingly normal elements and express the beauty of life, Invited Design Director of realme Naoto Fukasawa introduces realme X2 Pro Master Edition (Red Brick & Concrete), which gets inspiration from textures of common building materials in life and adored by many users with its tremendous trendsetting design and exquisite craftsmanship. 

Besides, in order to realize the exceptionally high standards for processing, realme created its custom RP paint and combined it with industry-leading lacquered glass coating technology. After 32 stages of sanding and testing, the final result is a wonderful frosted touch feeling that brings softness to glass. It also uses the laser technology PicoSure to engrave a fretwork logo on frosted glass and a replica of Naoto Fukasawa’s signature with 100% fidelity—where the finest stroke is just 0.09 mm wide. Thus, the most intricate details are displayed in the most brilliant signature. With exquisite craftsmanship and design, this great masterpiece is born, which has been recognized by the top design award.


realme X2 Pro Master Edition: Red Brick



realme X2 Pro Master Edition: Concrete

The pursuit of “Trendsetting Design”, the determination of daring to leap with the young
In 2020, realme will devote itself to building a “Dare to Leap” tech trendsetter brand, breaking the circle, bringing fashionable culture into technology industry and products featuring both “Trendsetting Technology” and “Trendsetting Design” to the young in the world.

At present, realme officially starts to launch the program of “realme Trendsetters” which invites Trendsetter designers, fashionable artists and designers in each area to co-create Tech Trendsetter gadgets together. Moreover, realme has established an internal trendsetting design studio, realme Studio, to assemble top design masters in the industry to bring fashionable and entertaining smartphones and AIoT products to consumers and create Smart Trendsetter Life for the young by integrating with the latest 5G, AI, Imaging and the realme UI with seamless fun.


realme allies with trendsetting masters worldwide to officially establish the “realme Trendsetters” program

realme hopes to co-create the trendsetting future with young people as “Popularizer of Tech Trendsetter Life”, integrates trends with technology and call for the young to break the routines and leap forward together.

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