Pakistan's leading digital operator Jazz has won five awards at the Effie Awards Pakistan 2022 held last night in Karachi.
The company received three silver awards under the following
categories: ‘Corporate Reputation’ category for its ‘Super Nahi Tou 4G Nahi’
campaigns showcasing the brand’s impact on creating an inclusive digital
ecosystem, ‘Positive Change: Social Good – Brands (Services)’ category for its
women’s day campaign, and ‘Seasonal Marketing (Services)’ category for its
‘Creating a Digital Pakistan’ campaign.
Jazz also bagged two bronze awards under the ‘Marketing Disruptors’
and ‘Topical Marketing’ categories for its drive-in cinema initiative.
“Being recognized for our unique marketing approach to build trust
and inspire change feels tremendously special. This is an endorsement of the
hard work our teams and partners put in to drive growth and create a brand legacy,”
said Jazz CCO Asif Aziz.
These accolades are a demonstration of Jazz’s continued focus on
marketing communications that is social, rooted in a collective purpose and is
able to change culture. This is in line with its business and sustainability
objectives of driving digital and financial inclusion, especially for women.
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