Sunday 18 October 2020

HUAWEI Y9a Quad Camera Reaches New Heights in Photography



 

Huawei’s goal is to bring the latest and greatest technologies for everyone to enjoy.  With insights into the latest trends, Huawei launched HUAWEI Y9a to meet the younger generations’ needs for a smartphone prioritizing design, entertainment and photography.

 

Since its launch, the HUAWEI Y Series has always adhered to the mantra of youth. The line of smartphone strives for style to let users’ personalities shine through, fully encompassing the complete Huawei user experience. The HUAWEI Y series continues to exceed young users’ expectations around the world as a digital companion to thrive in a colourful life.

 

Through constant improvements being made to camera capabilities, Huawei always brings new surprises to users when it comes to innovative breakthroughs. The HUAWEI Y9a continues this tradition in terms of smartphone photography by including a high-resolution main camera, Super Night Mode and more to make up the all-scenario quad camera.

 

Huawei ceaselessly pursues the ultimate smartphone photography experience. From design to development, to lenses and algorithms, the brand strives to be the ringleader of industry trends. The HUAWEI Y9a houses a 64MP Main Camera, 8MP Ultra Wide Angle Lens, 2MP Depth Lens and a 2MP Macro Lens. The four cameras work together for the all-scenario (high resolution, ultra wide angle, bokeh, macro) photography experience.

 

For Huawei’s ongoing global campaign #ShotonHuawei, Huawei Experience Ambassadors (HEAs) took the device to test – showcasing the devices true camera capabilities.

 

    

 

Amjad Nawaz uses his expertise in street, culture and architecture photography to capture this work of the art – Tomb of Jahangir. Using the device, Amjad is able to create a great chemistry between light and shadow.

    

 

Smartphones are often limited to factors such as sensor size or algorithms. For this reason, capturing a stunning night shot has always been difficult to achieve. Yet, Huawei has accumulated expertise in night photography and continues to be a gold standard in the smartphone field. Here, Areesh Zubair proves just how good the night-mode works by taking a vivid shot of Food Street.

 

  

 

Hashim Khan uses the device to showcase HUAWEI Y9a’s Artificial Inteligence (AI) feature by encapsulating the raw and vibrant colours  of a play area in the first picture. Where as in the second image the AI Stabilization comes to play in which every detail of the waterfall is perfectly shot as if time and movement were put on pause.

 

 

 

The 2MP Macro Lens with a f/2.4 aperture allows you to take photos up to 4cm up close. This lens can help you capture the details of the microscopic world from small insects to the water drops on a leaf as seen in a photo taken by Sidra Tulnoor using HUAWEI Y9a.

 

Designed to be a photography and entertainment enabler, the HUAWEI Y9a comes loaded with a 64MP quad-camera setup, a 6.63-inch FullView Display, 40W HUAWEI SuperCharge, flagship-inspired design as well as a good amount of 8GB + 128GB storage, once again demonstrating that new tech is not out of reach, but for everyone to enjoy. Offering a sleek design, powerful performance and good value for money, the HUAWEI Y9a promises to be the perfect choice for consumers at every age.

Wednesday 14 October 2020

LIFEBUOY ANNOUNCED AS OFFICIAL HYGIENE PARTNER FOR CARFIRST

       




CarFirst, Pakistan’s most trusted used car trading platform announced Lifebuoy, the world’s number one germ protection soap brand,  as their official ‘Hygiene Partner’. Lifebuoy's global and national dedication to hand hygiene reinforced CarFirst’s commitment to partner with the brand as their official hygiene partner. The brand partnered with CarFirst to actively carry out Lifebuoy’s commitment to promoting hand hygiene habits. As part of the partnership, the brand will provide hand hygiene products to CarFirst at their customer-facing operations.

Commenting on this partnership Anam Toseef, Head of Corporate Communications CarFirst, said "The health and wellbeing of our employees, customers, and members of our community is our utmost priority, and this collaboration aims to provide our community access to reliable hand hygiene. During the ongoing COVID Pandemic, we valued Lifebuoy's public service messaging, where they encouraged and appealed to the Pakistani public to wash their hands with soap, regardless of the brand. Everyone should take the necessary precautions and responsibly safeguard themselves and those around them. Thus, post lockdown, at CarFirst’s first public press event, we handed out safety kits to all our attendees that included face coverings and Lifebuoy hand hygiene products. At our Multan Operations launch, along with our CarFirst's CEO, Raja Murad Khan, MNA Makhdoom Zain Qureshi, and members of the press joined our commitment to promote hand hygiene and maintain appropriate social distancing for the general health and well-being of our community."

Commenting on this partnership, Asima Haq, Director Beauty & Personal Care Unilever, said “Lifebuoy has always been a brand that has looked to support people to have better personal hygiene. Following the success of our partnership with Pakistan Cricket Board (PCB), we are very excited to be partnering with CarFirst, who are truly the drivers of change in the used car industry. Lifebuoy is on a long-standing mission to inspire better hygiene practices, at home and at work. We’re looking forward to working closely with CarFirst to promote better hygiene practices in Pakistan.”

CarFirst is geared towards simplifying the lives of its customers and continuously driving Pakistan's used car industry forward through innovation, and playing a role as Pakistan’s most trusted used car trading platform. CarFirst is proud to be the driver of change by bringing forth transparency, regulation, instant payment, secure transfers, and hassle-free trading across Pakistan. CarFirst is Pakistan's most trusted used car trading platform that revolutionized the way used cars are traded in Karachi, Lahore, Islamabad, Faisalabad, and Hyderabad. CarFirst has solved the problems of the used car market by bringing in regulation, transparency, instant payment, secure transfers, and hassle-free trading. The fastest way to sell a car has now arrived in Multan, with potential sellers now able to sell their car in 45 minutes.


Sunday 4 October 2020

HUAWEI Y9a - An Impressive All-Rounder with Long Battery Life



 

As smartphones are constantly evolving, consumers are taking more factors into consideration when choosing a smartphone. In addition to powerful performance and a captivating design, consumers are also looking for a great camera to capture memories in high clarity. Among a wide variety of products, smartphones offer more comprehensive functions, which are naturally more attractive to consumers, and the HUAWEI Y9a certainly offers consumers a wide range of functions. Let’s get our hands on it and find out how it works.

4200mAh battery and 40W HUAWEI SuperCharge


The HUAWEI Y9a is packed with a 4200 mAh battery and supports 40W HUAWEI SuperCharge. The smartphone charges to 70% in 30 minutes and to 100% battery in an hour, which is awesome!

 

MediaTek Helio G80 processor for a smooth gaming experience


The HUAWEI Y9a is equipped with a bunch of hardware tailored for powerful gaming performance. Let’s take NBA 2K19 as an example. During an hour of continuous gameplay, there is no noticeable frame rate loss and the game ran smoothly with no lags or latency, even when switched between different scenes. The phone didn’t heat up much either, which shows that it has pretty good cooling performance. After playing for an hour, the phone still felt cool and it only used 9% of battery, reaching a good balance between power consumption and performance.

 

Efficient and hassle-free multitasking


Generally, the most annoying thing of using a smartphone is that some apps may be “killed” in the background when the user has to leave the task on hand to answer a call or reply a message, for example. The game or video they were just playing might be forced to shut down and need re-loading the next time you want to play. So what’s really impressive in HUAWEI Y9a is that when playing NBA 2K19 on the phone, even after switching from the game app to open YouTube and Google Maps, the game didn’t need re-loading and was exactly the way it was left. It ran super smoothly.


The EMUI 10.1 improves gameplay experience for users as well. Thanks to the Game Assistant, users can open WeChat or other apps in the middle of the game, so they can reply to messages without quitting. It also includes anti-mistouching and do not disturb features to ensure an uninterrupted experience, ideal for mobile game lovers.

 

Flagship-inspired design for a distinct look


It has a 6.63-inch TFT LCD (IPS) display with a resolution of 2400 x 1080 (FHD+). Using a pop-up camera design, the screen panel remains complete with no notches or holes to be seen, and ensures an impressively high screen-to-body ratio of 92%. The back panel is made of 3D curved glass with an iconic Halo ring designed into it, which was used on the HUAWEI Mate 30 Series. It is also inspired by the concept of stage lighting - when you hold it in different lights, you’ll see three beams of light reflected from the bottom.

 

Its front camera only pops up when you need it, and is designed to be very fast and flexible. The front camera is a 16MP lens fitted with an f/2.2 aperture, great for capturing selfies in everyday life.


The quad camera on HUAWEI Y9a includes a 64MP main camera (f/1.8 aperture), an 8MP 120° Ultra-Wide Angle Lens (f/2.4 aperture), a 2MP Depth Lens (f/2.4 aperture) and a 2MP Macro Lens (f/2.4 aperture). This combination can meet consumers’ needs for shooting in various scenarios. The image quality is excellent.

On the side of HUAWEI Y9a there is the volume button and power button that is integrated with fingerprint sensing. Both the actual sensing speed and accuracy is very high. On the top of the phone there is a 3.5mm headphone jack.


Download various apps through AppGallery and Petal Search

Besides for hardware configuration, consumers might be concerned about software accessibility on Huawei smartphones. This is not a worry with AppGallery; users can download most popular apps including Lazada, PUBG Mobile and other popular mobile games.

 

You can also use Petal Search, which is listed on AppGallery and can be added to the homescreen as a widget, to quickly search and download the apps you want, easy and straightforward.

 

Overall, this MediaTek Helio G80-based smartphone really stands out in terms of design, gaming performance, photography, battery life and more. What’s more, it is pleasing to the eye and comfortable to hold.  Retailing at an amazing price of PKR 43,999/- only.

4200mAh battery and 40W HUAWEI SuperCharge

The HUAWEI Y9a is packed with a 4200 mAh battery and supports 40W HUAWEI SuperCharge. The smartphone charges to 70% in 30 minutes and to 100% battery in an hour, which is awesome!

 

MediaTek Helio G80 processor for a smooth gaming experience

 

The HUAWEI Y9a is equipped with a bunch of hardware tailored for powerful gaming performance. Let’s take NBA 2K19 as an example. During an hour of continuous gameplay, there is no noticeable frame rate loss and the game ran smoothly with no lags or latency, even when switched between different scenes. The phone didn’t heat up much either, which shows that it has pretty good cooling performance. After playing for an hour, the phone still felt cool and it only used 9% of battery, reaching a good balance between power consumption and performance.

 

Efficient and hassle-free multitasking

Generally, the most annoying thing of using a smartphone is that some apps may be “killed” in the background when the user has to leave the task on hand to answer a call or reply a message, for example. The game or video they were just playing might be forced to shut down and need re-loading the next time you want to play. So what’s really impressive in HUAWEI Y9a is that when playing NBA 2K19 on the phone, even after switching from the game app to open YouTube and Google Maps, the game didn’t need re-loading and was exactly the way it was left. It ran super smoothly.

The EMUI 10.1 improves gameplay experience for users as well. Thanks to the Game Assistant, users can open WeChat or other apps in the middle of the game, so they can reply to messages without quitting. It also includes anti-mistouching and do not disturb features to ensure an uninterrupted experience, ideal for mobile game lovers.

 

Flagship-inspired design for a distinct look

 

It has a 6.63-inch TFT LCD (IPS) display with a resolution of 2400 x 1080 (FHD+). Using a pop-up camera design, the screen panel remains complete with no notches or holes to be seen, and ensures an impressively high screen-to-body ratio of 92%. The back panel is made of 3D curved glass with an iconic Halo ring designed into it, which was used on the HUAWEI Mate 30 Series. It is also inspired by the concept of stage lighting - when you hold it in different lights, you’ll see three beams of light reflected from the bottom.

Its front camera only pops up when you need it, and is designed to be very fast and flexible. The front camera is a 16MP lens fitted with an f/2.2 aperture, great for capturing selfies in everyday life.


The quad camera on HUAWEI Y9a includes a 64MP main camera (f/1.8 aperture), an 8MP 120° Ultra-Wide Angle Lens (f/2.4 aperture), a 2MP Depth Lens (f/2.4 aperture) and a 2MP Macro Lens (f/2.4 aperture). This combination can meet consumers’ needs for shooting in various scenarios. The image quality is excellent.

On the side of HUAWEI Y9a there is the volume button and power button that is integrated with fingerprint sensing. Both the actual sensing speed and accuracy is very high. On the top of the phone there is a 3.5mm headphone jack.

Download various apps through AppGallery and Petal Search

 

Besides for hardware configuration, consumers might be concerned about software accessibility on Huawei smartphones. This is not a worry with AppGallery; users can download most popular apps including Lazada, PUBG Mobile and other popular mobile games.

 

You can also use Petal Search, which is listed on AppGallery and can be added to the homescreen as a widget, to quickly search and download the apps you want, easy and straightforward.

 

Overall, this MediaTek Helio G80-based smartphone really stands out in terms of design, gaming performance, photography, battery life and more. What’s more, it is pleasing to the eye and comfortable to hold.  Retailing at an amazing price of PKR 43,999/- only.