Alibaba.com, a leading platform for global
business-to-business (B2B) trade, hosted its second seller summit in Lahore to
highlight export opportunities available to local businesses from online
commerce, reaffirming its commitment to helping exporters in the region enter
the global market. The event this time was well attended by more than 250
participants including over 100 participants who tuned in online.
The Alibaba.com seller summit, titled “Bharo
Digital Export ki Nayi Udaan Lahore se”, discussed various aspects of B2B
e-commerce including the promising categories of products from Lahore in the
global market and how Pakistani exporters can tap the opportunity. Alibaba.com
representatives also provided the participants with tips and advice on equipping
themselves with the necessary skills and tools to thrive as sellers on
Alibaba.com.
The event featured a line-up of leaders from
Alibaba.com as well as prominent industry leaders from Lahore’s business
circle, including Mr. Song Song, Head of Alibaba.com Pakistan; Mr. Maaz
Mehmood, Executive member of Sundar Trade and Industry Association; Mr. Ahmed
Jahangir, Executive Director of Home Textile Business at Nishat Mills; Ms. Amy
Li, Marketing Head at Alibaba.com Pakistan; and Mr. Aziz Ur Rehman, Founder of Adan
Enterprises.
“I am greatly encouraged to see the enthusiasm
of the business community in Lahore for transitioning to the digital age by
grasping opportunities in B2B e-commerce, which is why we are here again to
meet with local business leaders and entrepreneurs. We look forward to working
with more SMEs here to help drive export opportunities for Lahore, and
contribute to the growth of Pakistan’s national economy,” said Mr. Song Song.
Speaking at the event, Mr. Maaz Mehmood said:
“We are thankful to Alibaba.com for organising this event. Lahore has huge
potential for e-commerce but we are still following traditional ways of doing
business. We need to encourage buyers and sellers of this age to become part of
global e-commerce through platforms such as Alibaba.com.”
Commenting on the potential of Pakistani
exports, Ms. Amy Li said: “Apparel and textile export from Pakistan is on the
rise with a year-on-year growth of 4.18% in export volume during July-August
2022, according to data from the Pakistan Bureau of Statistics. In particular,
the knitwear category witnessed a year-on-year growth of 16.95% in export
volume while non-knitted garment a year-on-year growth of 8.49% during the same
period. We expect Pakistani export will reach a new level as an increasing
number of sellers go online and go global with e-commerce.”
Sharing his thoughts at the event, Mr. Ahmed
Jahangir said: “Platforms like Alibaba.com are creating level playing fields
and helping businesses to reach genuine global buyers with minimal investment.
This helps exporters save time from looking for buyers and allows them to spend
more energy on making good-quality products for buyers.”
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