Oppo to Launch R7 in Pakistan

Successor to the R5, it boasts an ultra slim, metallic body with super narrow bezels. R7 is also equipped with VOOC Charge feature in which 5 minutes of charging is enough to support a 2-hour long call.

The R7 has a 13-megapixel camera at the back and an 8-megapixel front camera. On the software side, it’s equipped with a Pure Image 2.0+ image processor. This will allow users to create images with resolutions up to 50-megapixels as well as letting them play around with a myriad of other features such as Super-Macro, Beautify, etc. hassle free.

The rear camera employs ISOCELL CMOS sensor technology to reduce inter-pixel crosstalk, capture more photons and to deliver finer details in both dark and lightened parts of pictures. Considering the rise of Selfie culture, the front 8-megapixel camera is matched with OPPO’s “Beautify” feature which allows users to take selfies that look great.

The OPPO R7 also is introducing an innovative camera enhancement named “Flash Shot” which will boost speed, accuracy, and stability. Flash Shot has two primary functions, “Dual-drive Hybrid Focus System” and “Anti-Shake Optimization”. The mixture of these lets the OPPO R7’s camera to have focus times as low as 0.1s as well as making it 30% faster to initiate than any other comparable smartphone in the market.

Availability and Pricing:

Oppo is planning a launch ceremony for the R7 during the second week of September. The phone is expected to cost between Rs 37,000 and Rs 40,000 with the exact price being announced at the ceremony.

It’s safe to say that Oppo is facing a make or break moment in Pakistan. We’ve previously talked about their current standing in the market and with the R7, the company is looking to reverse the downwards trend it has been seeing. To achieve that, however, they will need to price the R7 very competitively.